Real change starts with a big Commotion.
This is how we make our voices heard.
Our mission is to fight back against the tobacco industry's lies. That's a huge challenge that requires lots of grassroots support. Which means we've got to work hard to make people aware of the deception so they understand the real danger.
And the best way to create awareness? Cause a Commotion! Sometimes our Commotions are opportunities to educate ourselves and our peers; sometimes they're more like flash mobs. But they're always original, creative and designed to grab attention.